QR code
We all know that one of the keys to great SEO is making sure you keep your website updated, new and fresh. Whether you do this with a blog, or you change your homepage with new offers, coupons or new products, it serves to show Google that your site is “alive.” For many small businesses in particular, this is a real challenge.
So you already have great, fresh content on your site—what’s next? Do you know what is coming that may benefit your small business?
Have you heard of QR codes yet? Here is a quick introduction:
Just paste your URL here
So you already have great, fresh content on your site—what’s next? Do you know what is coming that may benefit your small business?
Have you heard of QR codes yet? Here is a quick introduction:
What Are QR codes?
They look like this:
They come to us from Japan where they are very common. QR is short for Quick Response (they can be read quickly by a cell phone). They are used to take a piece of information from a transitory media and put it in to your cell phone. You may soon see QR Codes in a magazine advert, on a billboard, a web page or even on someone’s t-shirt. Once it is in your cell phone, it may give you details about that business (allowing users to search for nearby locations), or details about the person wearing the t-shirt, show you a URL which you can click to see a trailer for a movie, or it may give you a coupon which you can use in a local outlet.
The reason why they are more useful
than a standard barcode is that they can store (and digitally present) much
more data, including url links, geo coordinates, and text. The other key
feature of QR Codes is that instead of requiring a chunky hand-held scanner to
scan them, many modern cell phones can scan them. The full Wikipedia
description is here.
How cell phone read the code?
The cell phone needs a QR code
reader, like this one from Kaywa. It takes literally 1 minute for someone
with an iPhone or Android phone to find and install the reader.
How
could you use a QR code?
Your business, no matter how small
or large, could use QR codes in a number of ways. You might auto generate one
next to every product on your web site containing all the product details, the
number to call and the URL link to the page so they can show their friends on
their cell phone. You could add one to your business card containing your
contact details so its easy for someone to add you to their contacts on their
cell phone.
Add them to any print advertising,
flyers, posters, invites, TV ads etc containing:
- Product details
- Contact details
- Offer details
- Event details
- Competition details
- A coupon
- Twitter, Facebook, MySpace IDs
- A link to your YouTube video
Get a Google QR-CODE for your blog.
Google QR code Generator http://goo.gl/
Just paste your URL here
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